For
a hundred years, the biggest innovations
in film could be summarized in two words:
sound and color. Now the operative words
are digital and shorts. And as in so many
other daily applications, the Internet has
inserted itself as the money player, freeing
film from neighborhood multiplexes and television.
There is a new breed of upstart start-up
playing a leading role here - short film
websites. Bandwidth limitations and need
for content are creating the ideal forum
for shorts, translating into new opportunities
for both viewers and aspiring filmmakers
alike. Once considered almost a cinematic
afterthought, shorts are now getting the
star treatment on sites like AtomFilms,
IFILM,
Eveo
and reelshort.com,
besides getting serious attention from some
of Hollywood's biggest
names.
The
new guerrilla filmmaker, armed with a digital
camera and a good idea, is breeching Hollywood's
celluloid wall, resulting in a global, virtual
film-fest of edgy, offbeat and humorous
content that would never find a home in
traditional outlets. "Pulse" is a perfect
example - a new form of short that blurs
the line between short films, Slam poetry
and the spontaneous combustion of digital
effects and musings. Check CinemaNow
for "News from the West," a collection of
the 13 Pulse shorts acquired from an underground
filmmaking outfit known as Chamber of Poets.
AtomFilms,
the early leader in the nascent online short
film movement, confirms the international
cachet of Web films with their EuroChannel
collection of shorts. "Kleingeld" from Germany
is particularly notable. And, acknowledging
the importance of new voices, an entire
channel on Atom is devoted to the USC School
of Cinema, where shorts by both students
and now-famous alums like George Lucas can
be viewed.
The
commercial viability of the short is not
going unnoticed either. Spirits purveyor
Skyy
Vodka sponsors a short film site of
its own, and the buzz is spreading. "Before
the Internet, my own parents hadn't seen
any of my shorts projects," said Megan O'Neill,
AtomFilms' vice president of filmmaker relations.
"Online, they are everywhere, reaching a
global audience. There's no question, they're
hot and getting hotter."
Eric Hiss
Photo courtesy CinemaNow