Critical creative that makes a difference. Ad copy with right brain leads and left brain hooks. Corporate communications that distill, define and artfully articulate positions and products. Following is a small sampling representing 15 years experience writing ads, press releases, and marketing collateral for corporate clients, ad agencies, major retailers, consumer products companies and travel-related services.
Past projects Include:
* Wrote tag-line used by Volvo USA for launch of C30
* Wrote special section on Hollywood’s renaissance featured in Los Angeles magazine
*Developed visual concept and tag-line for Toyota 50-Year Anniversary ad
*Created name and wrote debut design release for Hollywood & Highland’s multi-million dollar destination spa, Spa Luce
*Wrote launch press release for luxury resort real estate site, FractionalCollection.com
* Wrote press materials for premium fashion label Salvage
* Wrote game missions and multiple ads tailored to US videogame market for Japanese manufacturer
* Wrote LA Metro launch ads for Calvin Klein fragrances
* Wrote 10-page advertising supplement for Phoenix Visitors Bureau covering golf, spas, shopping and other attractions
Past projects include:
